In the beginning, it’s about making your audience feel something so that, in the end, they do something. That feeling part? That’s where I come in. Not only have I worked in some big-name agencies on globally-recognized brands, I’ve also been a nationally touring and competing performance poet. That’s how a writer really cuts their teeth—with a focus group-audience ready to buy whatever their heart’s selling. Or with an audience asking, “What else ya got?”

Strengths: Emotive manifestos, digital copywriting, conceptual creative, direct mail and email, OOH, human insights

E-mail: amkarol7@gmail.com

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